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Online Internet Marketing Tips

Online Internet Marketing Tips, Strategies and Tools for Non-Internet Savvy Beginners | By May Ong

About Me

May Ong shares online internet marketing tips, resources and how-to via seminars and workshops. Specifically about Wordpress, Blogging and Web 2.0 technology.

What is Google Analytics?

Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site. You’ll be able to focus your marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors.

You can set this up easily via your Google email account. Just log into the Home page, go to Analytics Settings Menu on top, click on +Add Website Profile (ie. your domain name), and Google will generate a code for you to paste at the bottom of any of your web page (before <body>) you wish to monitor.

Visitor Summary

The four graphics in this report provide a quick snapshot of visits to your site. Shown are:

  • the total number of visits and page views your site received, the average number of page views per visit (P/V), and the number of visits and page views over time. Averages are calculated over the entire selected date range including dates not yet elapsed when applicable.
  • the number of first-time visits and returning visits
  • the cities from which the most visitors come to your site
  • your top referral sources.


. 31 Mar 07 | Archive, Google Tools


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